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Social Media Specialist
Certification

Course Overview

A professional certification (non-MQA) is a designation you earn to assure your qualification to perform a specific set of tasks, in this case, regarding Social Media Specialism. With this program, you will be equipped as industry-savvy graduates with the acumen to plan, design, manage, and execute effective campaigns on eight of the most popular social media platforms – Facebook, Instagram, Twitter, LinkedIn, Pinterest, Snapchat, Tik Tok, and YouTube. Since having a marketable and profitable presence on social media networks is now inevitable for almost every business, you would be indispensable to your organization in terms of managing its social media assets.

This professional certification program on Social Media Specialism, which is endorsed by Universiti Sains Malaysia (USM), will equip you with practical knowledge and actionable insights on designing profiles, designing content, running advertisements, building landing pages, utilizing platform algorithms, and increasing your followers’ affinity with your brand. With our professional certificate, be empowered with the key techniques and data-driven strategies of social media marketing management.

What is Social Media?

Social media is a collective term for websites and applications that focus on communication, community-based input, interaction, content-sharing, and collaboration. People use social media to stay in touch and interact with friends, family, and various communities. Businesses use social applications to market and promote their products and track customer concerns. The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business

Social Media is Essential for Businesses

Social media is a crucial part of your business marketing, but it doesn’t have to be stressful to manage. Take the first step, create a profile, and start engaging with your customers. As it continues to weave itself into the daily patterns of our lives, more consumers will go to new and upcoming social platforms for purchasing decisions. Those who have a strong social media presence and branding will increase conversion rates, while those without active social media campaigns could lose potential customers. The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business The better visibility your pages have in search results, the more likely you are to garner attention and attract prospective and existing customers to your business

Why Social Media Is Important for Business Marketing ?

Get Attention and Build Awareness
Show Authenticity
Communicate Authority
Encourage Engagement
Grow Affordably
Provide Support

Who is this course for?

This Professional certification (non-MQA) course is for anyone aged 25 and above, who is interested in learning Social Media Management, one of the most sought-after skills in digital marketing. Learners who complete the program successfully will earn a Professional certificate from USM, the only APEX university in Malaysia.

Course Advantages

This SEO Specialist Certification, in partnership with and in collaboration with University Science Malaysia, will help you grow your career.

Live time online learning with comprehenssive lessons

HRDC Training Provider

tepat.net is a HRDC Claimable Training Provider (TP) registered with HRDC.

Guaranteed quality and relevant content endorsed by USM, an APEX University

USM partnering with Tepat

This course in partnership with USM, university that offering higher education at the highest proven value. We are committed to your success, changing the student experience with a focus on collaboration and the creative use of technology. The course is ideal for anyone who are looking to understand different areas of digital transformation & implement strategies for their function/organisation.

About University of Science Malaysia (USM)

University of Science Malaysia (USM)

Being a renowned public research university, USM has been ranked 39th in the Times Higher Education Impact Rankings 2021 on sustainability and is among the world’s best institutions when it comes to solving humanity’s greatest challenges. USM is the only university in Malaysia awarded with an APEX special status by the Ministry of Higher Education. Under the Accelerated Programme for Excellence (APEX) status, USM has developed flagship programmes and advanced study initiatives, which are meant to reflect the kind of cutting-edge knowledge that should be fast-tracked in fields that are crucial to the future of our country.

The purpose of the formation was to cater for upskilling via professional certifications, as well as via Accreditation of Prior Achievement (APA) by the Department of Skills Development (DSD) of Malaysia. Tepat Training and Consultancy now offers executive degree programs, professional certification programs, short courses, e-learning courses and training programs in association with Malaysian universities, with recognition from HRD Corp.

About Tepat Training and Consultancy

Tepat Training and Consultancy

Tepat was formed by a group of professionals who have vast experiences in training, as well as in the IT, logistics, manufacturing and hospitality industries. The group initially concentrated on IT-related trainings; however, we felt that we could help more people by providing more courses, other than IT alone. Due to the years spent in the industry, our contacts grew and relationships with trainers from other fields were established. Together, we decided to offer more than what we were used to.

The purpose of the formation was to cater for up-skilling via professional certifications, as well as via Accreditation of Prior Achievement (APA) by the Department of Skills Development (DSD) of Malaysia. Tepat Training and Consultancy now offers executive degree programs, professional certification programs, short courses, e-learning courses and training programs in association with Malaysian universities, with recognition from HRD Corp.

Sample Certificate from USM

Upon successful completion of the course, participants will be awarded a verified digital certificate by Universiti Sains Malaysia.

All certificate images are for illustrative only and may be subject to change at the discretion of University of Science Malaysia

Social Media Specialist Certification

This Professional Certificate (non-MQA) in Social Media Specialism program will be conducted in an instructor-led hybrid mode. Classes will be scheduled to be conducted mostly online and there will be occasional face-to-face classes as well. Each course under this program will be run on a modular basis. Continuous assessments constitute 50% of the final grade while the final assessment will constitute another 50%.

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